Meet Laura —
Real projects. Real results.
Laura Kinch is a marketing and communications leader with 20+ years of experience, primarily in higher education. Her work spans marketing strategy, digital communications, web, media relations and team leadership.
How I Work
Strategy + Execution
I like seeing the goal and figuring out what it takes to make it happen. I’m comfortable moving between strategy, planning and the details needed to get a project across the finish line.
Collaboration + Partnership
I bring people into the process, ask questions and listen to different perspectives. I value strong partnerships and clear communication, especially when balancing multiple priorities.
Creative Problem-Solving
I like finding solutions when the path forward isn’t obvious. I’m comfortable trying new approaches, simplifying what’s complicated and adjusting along the way when something isn’t.
Results + Improvement
I focus on outcomes and use data, feedback and what I learn along the way to improve. I look at what worked, what didn’t and what we can do differently next time.
Education
The University of Kansas
William Allen White School of Journalism
Bachelor of Science in Journalism
The University of Kansas
Department of Spanish and Portuguese
Bachelor of Arts in Spanish
The University of Texas at Arlington
Department of Communication
Master of Arts in Communication
Turning Strategy Into Measurable Results
A few results from projects spanning digital strategy, recruitment, communications and web transformation. Explore the case studies behind the numbers.
~40%
Fewer Pages
+44%
Pageviews
+10K
Users in Months
600K
Communications
Produced Annually
+22%
Applications